Green consumer: the impact of environmental awareness on the automotive industry

Destre, Nicol (A.A. 2010/2011) Green consumer: the impact of environmental awareness on the automotive industry. Tesi di Laurea in Marketing management, LUISS Guido Carli, relatore Alberto Marcati, pp. 126. [Master's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

Green marketing. Green consumer Profile. Environmental effects on the automotive industry. Case study: smart fortwo electric drive.

References

Bibliografia: pp. 121-126.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in General Management, english language (LM-77)
Chair: Marketing management
Thesis Supervisor: Marcati, Alberto
Thesis Co-Supervisor: Ibarra, Máximo
Academic Year: 2010/2011
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 13 Feb 2012 15:08
Last Modified: 06 Nov 2018 11:02
URI: https://tesi.luiss.it/id/eprint/6898

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