Le nuove frontiere del marketing applicato al settore alimentare
Nasta, Luigi (A.A. 2008/2009) Le nuove frontiere del marketing applicato al settore alimentare. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Luca Pirolo, pp. 83. [Bachelor's Degree Thesis]
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Abstract/Index
Il percorso evolutivo del marketing. Il marketing virale. Il marketing tribale. L’ultima frontiera del marketing: il sense providing.
References
Bibliografia: pp. 79-82. Sitografia: p. 83.
| Thesis Type: | Bachelor's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Business Administration (17) |
| Chair: | Marketing |
| Thesis Supervisor: | Pirolo, Luca |
| Academic Year: | 2008/2009 |
| Session: | Autumn |
| Uncontrolled Keywords: | Marketing non-convenzionale. |
| Deposited by: | Maria Teresa Nisticò |
| Date Deposited: | 17 May 2010 14:36 |
| Last Modified: | 30 Oct 2018 08:09 |
| URI: | https://tesi.luiss.it/id/eprint/69 |
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