Luxury expression: from brand to customer

Mazzullo, Luca (A.A. 2010/2011) Luxury expression: from brand to customer. Tesi di Laurea in International marketing, LUISS Guido Carli, relatore Michele Quintano, pp. 61. [Master's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

Luxury market. The role of marketing. Emerging countries. Chinese market.

References

Bibliografia: p. 61.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in General Management, English language (LM-77)
Chair: International marketing
Thesis Supervisor: Quintano, Michele
Thesis Co-Supervisor: Ibarra, Máximo
Academic Year: 2010/2011
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 24 Jul 2012 15:56
Last Modified: 16 Oct 2018 08:13
URI: https://tesi.luiss.it/id/eprint/8012

Downloads

Downloads per month over past year

Repository Staff Only

View Item View Item