Stakeholder marketing: analisi di alcuni casi italiani
Gambacorta, Francesco (A.A. 2011/2012) Stakeholder marketing: analisi di alcuni casi italiani. Tesi di Laurea in Consumer behavior, LUISS Guido Carli, relatore Simona Romani, pp. 98. [Master's Degree Thesis]
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Abstract/Index
La teoria degli stakeholder. Stakeholder marketing. Il caso di "The Body Shop".
References
Bibliografia: pp. 85-98.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Economics and Business Management (84/S) |
| Chair: | Consumer behavior |
| Thesis Supervisor: | Romani, Simona |
| Thesis Co-Supervisor: | Quintano, Michele |
| Academic Year: | 2011/2012 |
| Session: | Summer |
| Deposited by: | Maria Teresa Nisticò |
| Date Deposited: | 30 Aug 2012 15:08 |
| Last Modified: | 19 May 2015 23:13 |
| URI: | https://tesi.luiss.it/id/eprint/8148 |
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