The internationalization of Italian companies as a strategy for growth and comprtitiveness: the opportunities of the U.S. market and the Fiat-Chrysler case
Martella, Federica (A.A. 2011/2012) The internationalization of Italian companies as a strategy for growth and comprtitiveness: the opportunities of the U.S. market and the Fiat-Chrysler case. Tesi di Laurea in International marketing, LUISS Guido Carli, relatore Michele Quintano, pp. 171. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
The internationalization of companies. Italian companies in the world and in the United States: internationalization, competition and development. The Fiat-Chrysler alliance: an opportunity or a need for greater internationalization? The automotive industry. Fiat case study.
References
Bibliografia: pp. 165-171.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in General Management, English language (LM-77) |
| Chair: | International marketing |
| Thesis Supervisor: | Quintano, Michele |
| Thesis Co-Supervisor: | Lanzara, Riccardo |
| Academic Year: | 2011/2012 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 24 Jan 2013 18:55 |
| Last Modified: | 16 Oct 2018 08:16 |
| URI: | https://tesi.luiss.it/id/eprint/9022 |
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