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Brandini, Allegra (A.A. 2021/2022) Lean start-up methodology in MNEs: a successful approach for geographical expansion? L’Oréal case study in the Chinese market. Tesi di Laurea in Course of international business management, Luiss Guido Carli, relatore Maria Jell-Ojobor, pp. 132. [Master's Degree Thesis]
