A

Andresen, Joakim Emmerhoff (A.A. 2021/2022) Gamification as an effective marketing tool: do individuals´ personality traits influence customer engagement with wearable fitness trackers. Tesi di Laurea in Understanding the consumer, Luiss Guido Carli, relatore Simona Romani, pp. 60. [Master's Degree Thesis]

Arnes, Benjamin Jensen (A.A. 2021/2022) The digital personality: the origins of social media predispositions. Tesi di Laurea in Understanding the consumer, Luiss Guido Carli, relatore Simona Romani, pp. 126. [Master's Degree Thesis]

B

Brække, Sofie Lyseggen (A.A. 2021/2022) Local food and consumers’ sustainable consumption: the mediating role of perceived care. Tesi di Laurea in Understanding the consumer, Luiss Guido Carli, relatore Simona Romani, pp. 70. [Master's Degree Thesis]

G

Gamme, Anna Karoline (A.A. 2021/2022) Influencer marketing to foster consumers' purchase intentions for plant-based food: the role of higher perceived tangibility of communications displaying the product in use to enhance the effect in a study of Norwegian consumers. Tesi di Laurea in Understanding the consumer, Luiss Guido Carli, relatore Simona Romani, pp. 92. [Master's Degree Thesis]

Gundhus, Mina (A.A. 2021/2022) Product customization and consumers’ sustainable attitude: the role of product attachment. Tesi di Laurea in Understanding the consumer, Luiss Guido Carli, relatore Simona Romani, pp. 65. [Master's Degree Thesis]

H

Hurv, Mary-Ann (A.A. 2023/2024) Yes, we love this country: the Norwegian oil paradox and cognitive dissonance between oil and sustainability values. Tesi di Laurea in Understanding the consumer, Luiss Guido Carli, relatore Andrea Fazio, pp. 48. [Master's Degree Thesis]

K

Kulvik, Daniel Midtskog (A.A. 2023/2024) Augmented intelligence vs. anthropomorphic chatbots: improving satisfaction in angry customer interactions. Tesi di Laurea in Understanding the consumer, Luiss Guido Carli, relatore Simona Romani, pp. 36. [Master's Degree Thesis]

Korgerud, Jens Henrik (A.A. 2021/2022) Consumers’ WTB and WTP for sustainable products: the moderating effect of general and specific attitudes. Tesi di Laurea in Understanding the consumer, Luiss Guido Carli, relatore Simona Romani, pp. 111. [Master's Degree Thesis]

L

Lee, Cecilie (A.A. 2022/2023) Does an influencer's past disclosure mistake affect the trustworthiness and purchase intention: an empirical investigation. Tesi di Laurea in Understanding the consumer, Luiss Guido Carli, relatore Matteo De Angelis, pp. 91. [Master's Degree Thesis]

M

Moen, Sander Becher (A.A. 2021/2022) Consumer behavior in online grocery shopping and the related antecedents for engagement in the service in Norway. Tesi di Laurea in Understanding the consumer, Luiss Guido Carli, relatore Simona Romani, pp. 68. [Master's Degree Thesis]

W

Wærsland, Trond (A.A. 2021/2022) Perceived sustainability of food based on the production method, pure craft vs. technical craft. Tesi di Laurea in Understanding the consumer, Luiss Guido Carli, relatore Simona Romani, pp. 90. [Master's Degree Thesis]