The activewear revolution in the fashion business: understanding female consumers to improve product, communication and distribution strategies of brands competing in the activewear market: a cross-regional comparison
Barone, Giulia (A.A. 2014/2015) The activewear revolution in the fashion business: understanding female consumers to improve product, communication and distribution strategies of brands competing in the activewear market: a cross-regional comparison. Tesi di Laurea in Fashion management, LUISS Guido Carli, relatore Carlo Fei, pp. 114. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
The activewear. The activewear customer. The activewear players. Methodology. General discussion.
References
Bibliografia: pp. 97-114.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
| Chair: | Fashion management |
| Thesis Supervisor: | Fei, Carlo |
| Thesis Co-Supervisor: | Amatulli, Cesare |
| Academic Year: | 2014/2015 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 24 Nov 2015 13:35 |
| Last Modified: | 24 Nov 2015 13:35 |
| URI: | https://tesi.luiss.it/id/eprint/14993 |
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