Analysis of product strategies across evolution of competences. an empirical case study of Apple Inc.
Scassillo, Graziella (A.A. 2014/2015) Analysis of product strategies across evolution of competences. an empirical case study of Apple Inc. Tesi di Laurea in Economia e gestione delle imprese internazionali, LUISS Guido Carli, relatore Alessandro Marino, pp. 193. [Master's Degree Thesis]
|
PDF (Full text)
Download (8MB) | Preview |
Abstract/Index
Introduction to Apple Inc. Company. The evolution of competences across products and the elements of contagion. The elements of contagion along the Apple products’ family tree. Pivot products and their influence.
References
Bibliografia e sitografia: pp. 182-184.
Thesis Type: | Master's Degree Thesis |
---|---|
Institution: | LUISS Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77) |
Chair: | Economia e gestione delle imprese internazionali |
Thesis Supervisor: | Marino, Alessandro |
Thesis Co-Supervisor: | Turner, Karynne |
Academic Year: | 2014/2015 |
Session: | Extraordinary |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 08 Jul 2016 07:59 |
Last Modified: | 08 Jul 2016 07:59 |
URI: | https://tesi.luiss.it/id/eprint/16590 |
Downloads
Downloads per month over past year
Repository Staff Only
View Item |