The impact of globalization on luxury goods companies and their business strategies
Serpi, Eleonora (A.A. 2015/2016) The impact of globalization on luxury goods companies and their business strategies. Tesi di Laurea in Global economic challenges, LUISS Guido Carli, relatore Luigi Marengo, pp. 120. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
The luxury sector and its business model. Key market drivers and challenges. The industry's response to globalization, strategies deployed by operators.
References
Bibliografia: pp. 104-106.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
| Chair: | Global economic challenges |
| Thesis Supervisor: | Marengo, Luigi |
| Thesis Co-Supervisor: | Festa, Alberto |
| Academic Year: | 2015/2016 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 22 Mar 2017 14:51 |
| Last Modified: | 22 Mar 2017 14:51 |
| URI: | https://tesi.luiss.it/id/eprint/18521 |
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