Big data nelle strategie d'impresa

Simonini, Pietro (A.A. 2017/2018) Big data nelle strategie d'impresa. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Michele Costabile, pp. 52. [Bachelor's Degree Thesis]

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Abstract/Index

I big data nei processi aziendali. Big data: vantaggi e rischi. Lavorare con i big data. I big data nelle strategie di marketing. Casi specifici.

References

Bibliografia: pp. 49-51.

Thesis Type: Bachelor's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Management (L-18)
Chair: Marketing
Thesis Supervisor: Costabile, Michele
Academic Year: 2017/2018
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 12 Feb 2019 13:45
Last Modified: 12 Feb 2019 13:45
URI: https://tesi.luiss.it/id/eprint/22217

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