Forecasting: the application of fashion forecasting methods to the food industry

Filazzola, Anna (A.A. 2018/2019) Forecasting: the application of fashion forecasting methods to the food industry. Tesi di Laurea in Advanced marketing management, Luiss Guido Carli, relatore Marco Francesco Mazzù, pp. 107. [Master's Degree Thesis]

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Abstract/Index

Introduction to forecasting. Forecasting and marketing strategy: introducing innovation. Forecasting methods. Forecasting for fashion industry. The importance of forecast in fashion industry. Food industry. A general review about Italian food industry. Analysis.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, English language (LM-77)
Chair: Advanced marketing management
Thesis Supervisor: Mazzù, Marco Francesco
Thesis Co-Supervisor: Tauriello, Francesca
Academic Year: 2018/2019
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 14 Oct 2019 10:38
Last Modified: 14 Oct 2019 10:38
URI: https://tesi.luiss.it/id/eprint/24768

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