Is it the watch that marks the time or the time that marks the watch? Analysis of the vintage effect on the watch industry
Chiarello, Nicole (A.A. 2018/2019) Is it the watch that marks the time or the time that marks the watch? Analysis of the vintage effect on the watch industry. Tesi di Laurea in Advanced marketing management, Luiss Guido Carli, relatore Marco Francesco Mazzù, pp. 128. [Master's Degree Thesis]
![[img]](http://tesi.luiss.it/style/images/fileicons/application_pdf.png) |
PDF (Full text)
Restricted to Registered users only Download (1MB) | Request a copy |
Abstract/Index
Watches history. Price determination of a new watch. The vintage trend. First research question: the vintage factor and its effect on the watch value. Second research question: does the vintage factor have the same effect on different watch categories (luxury watches/mass watches)?
References
Bibliografia: pp. 98-103.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
| Chair: | Advanced marketing management |
| Thesis Supervisor: | Mazzù, Marco Francesco |
| Thesis Co-Supervisor: | Ibarra, Máximo |
| Academic Year: | 2018/2019 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 14 Feb 2020 10:20 |
| Last Modified: | 14 Feb 2020 10:20 |
| URI: | https://tesi.luiss.it/id/eprint/25782 |
Downloads
Downloads per month over past year
Repository Staff Only
 |
View Item |
