Data monetization strategies in the automotive industry

Confalone, Miro (A.A. 2020/2021) Data monetization strategies in the automotive industry. Tesi di Laurea in Digital economy and innovation, Luiss Guido Carli, relatore Ioannis Kallinikos, pp. 29. [Bachelor's Degree Thesis]

[img]
Preview
PDF (Full text)
Download (1MB) | Preview

Abstract/Index

Research design and methodology. The theory of data. Data and strategy. The new trends in the automotive industry. The new automotive ecosystem and data monetization strategy.

References

Bibliografia: pp. 23-27.

Thesis Type: Bachelor's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Management and Computer Science, English language (L-18)
Chair: Digital economy and innovation
Thesis Supervisor: Kallinikos, Ioannis
Academic Year: 2020/2021
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 22 Nov 2021 14:58
Last Modified: 22 Nov 2021 14:58
URI: https://tesi.luiss.it/id/eprint/30763

Downloads

Downloads per month over past year

Repository Staff Only

View Item View Item