Digital transformation towards metaverse: strategy and impact in the luxury field
Miotto, Riccardo (A.A. 2022/2023) Digital transformation towards metaverse: strategy and impact in the luxury field. Tesi di Laurea in Corporate strategy, Luiss Guido Carli, relatore Pietro De Giovanni, pp. 34. [Master's Degree Thesis]
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Abstract/Index
Literature review. Digital transformation innovations in the luxury industry. Metaverse and luxury industry. Research methodology. Questionnaire description. Quantitative analysis techniques. Interviews description-qualitative analysis. Results. Questionnaire and research questions (RQs). Interviews–qualitative analysis. Highlighting discussions.
References
Bibliografia: pp. 32-33.
Thesis Type: | Master's Degree Thesis |
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Institution: | Luiss Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Strategic Management (LM-77) |
Chair: | Corporate strategy |
Thesis Supervisor: | De Giovanni, Pietro |
Thesis Co-Supervisor: | Zattoni, Alessandro |
Academic Year: | 2022/2023 |
Session: | Autumn |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 11 Jun 2024 12:52 |
Last Modified: | 11 Jun 2024 12:52 |
URI: | https://tesi.luiss.it/id/eprint/38890 |
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