Challenges in the mountain industry: handling changes in the business environment while staying competitive and attractive year-round

Baietto, Alberto (A.A. 2023/2024) Challenges in the mountain industry: handling changes in the business environment while staying competitive and attractive year-round. Tesi di Laurea in Strategic management, Luiss Guido Carli, relatore Donato Iacovone, pp. 43. [Master's Degree Thesis]

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Abstract/Index

An overview of the research question and paper’s aims. Examination of the context: the mountain sector. History and evolution of alpine skiing and the winter sports-related industry. Current issues concerning the sustainability of snow. Relating alpine ski tourism to a physical product: shake out and dominant design. What is the company’s business environment? Mintzberg and the environmental school. SWOT and VRIO: frameworks supporting industry competitive advantage analysis. Introduction to the case studies: Val Susa and Val Maira. Methodolog.The role of technology: how it can foster business innovation.

References

Bibliografia: pp. 39-43.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Strategic Management (LM-77)
Chair: Strategic management
Thesis Supervisor: Iacovone, Donato
Thesis Co-Supervisor: Valentini, Giovanni
Academic Year: 2023/2024
Session: Summer
Additional Information: Tesi discussa all'estero.
Deposited by: Alessandro Perfetti
Date Deposited: 07 Jan 2025 14:57
Last Modified: 07 Jan 2025 14:57
URI: https://tesi.luiss.it/id/eprint/40758

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