How convenience, education and trust influence the willingness to share a ride for environmentally conscious car owners
Maturi, Eric (A.A. 2023/2024) How convenience, education and trust influence the willingness to share a ride for environmentally conscious car owners. Tesi di Laurea in Quantitative methods in strategic management, Luiss Guido Carli, relatore Francesco Morelli, pp. 65. [Master's Degree Thesis]
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Abstract/Index
Literature review. Conceptual and theoretical background. The economic circularity. Carpooling as a circular model solution. Customer behavior sustainability theories. Carpooling as social innovation. Carpooling in Italy. Methodology. Results. Identification innovators. Additional findings. The urban carpooling solution. Marketing strategies. Internal features. The future of the national market and Rome.
References
Bibliografia: pp. 53-57. Sitografia: pp. 58-59.
Thesis Type: | Master's Degree Thesis |
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Institution: | Luiss Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Strategic Management (LM-77) |
Chair: | Quantitative methods in strategic management |
Thesis Supervisor: | Morelli, Francesco |
Thesis Co-Supervisor: | Pirra, Marco |
Academic Year: | 2023/2024 |
Session: | Extraordinary |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 08 Jul 2025 07:00 |
Last Modified: | 08 Jul 2025 07:00 |
URI: | https://tesi.luiss.it/id/eprint/42772 |
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