Strategic alliances for traceability: the Aura consortium and loyalty outcomes

Granata, Luisa (A.A. 2024/2025) Strategic alliances for traceability: the Aura consortium and loyalty outcomes. Tesi di Laurea in Corporate strategy, Luiss Guido Carli, relatore Luigi Nasta, pp. 82. [Master's Degree Thesis]

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Abstract/Index

Luxury industry dynamics in the age of digital transparency. Aura blockchain consortium as a strategic alliance. Empirical study on consumer perception. Methodological clarifications: sampling limits, representativeness and scope.

References

Bibliografia: pp. 71-75.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Strategic Management (LM-77)
Chair: Corporate strategy
Thesis Supervisor: Nasta, Luigi
Thesis Co-Supervisor: Peruffo, Enzo
Academic Year: 2024/2025
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 19 Mar 2026 11:40
Last Modified: 19 Mar 2026 11:40
URI: https://tesi.luiss.it/id/eprint/45202

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