Analysis of the watch industry as a strategy for investment: a comparison between pre-owned watches and gold

Mangifesta, Vittorio Leonardo Benito (A.A. 2024/2025) Analysis of the watch industry as a strategy for investment: a comparison between pre-owned watches and gold. Tesi di Laurea in 42, Luiss Guido Carli, relatore Francesca Vicentini, pp. 42. [Bachelor's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

The watch industry. Strategy and competitive analysis theories. Competitive advantage. The value chain. Porter’s five forces. Brand management and marketing strategy. The watch industry: technology and social aspects. An outline of the new and pre-owned watch markets. Impact of art. Impact of AI. Choice of a case study. Case study of Patek Philippe: competitive advantage, value chain, Porter’s five forces. Analysis of Patek Philippe’s business evolution and performance. Analysis of the economic trends. Analysis of watches market trend. Watch investment vs gold investment. Pre-owned watch investment. Comparison between investment on gold and pre-owned watches products.

References

Bibliografia: pp. 41-42.

Thesis Type: Bachelor's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33)
Chair: 42
Thesis Supervisor: Vicentini, Francesca
Academic Year: 2024/2025
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 08 Sep 2026 10:04
Last Modified: 08 Sep 2026 10:04
URI: https://tesi.luiss.it/id/eprint/46735

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