Le strategie per diventare una celebrity nel mercato moderno
Leone, Antonio (A.A. 2009/2010) Le strategie per diventare una celebrity nel mercato moderno. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Simona Romani, pp. 60. [Bachelor's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Il brand. Celebrity: semplice VIP o vero e proprio brand? Case study: "Lady Gaga".
References
Bibliografia: pp. 57-60.
| Thesis Type: | Bachelor's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Business Administration (17) |
| Chair: | Marketing |
| Thesis Supervisor: | Romani, Simona |
| Academic Year: | 2009/2010 |
| Session: | Autumn |
| Deposited by: | Maria Teresa Nisticò |
| Date Deposited: | 16 Jun 2011 16:57 |
| Last Modified: | 30 Oct 2018 10:32 |
| URI: | https://tesi.luiss.it/id/eprint/4922 |
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