Social media marketing: l'impatto dei testimonial sulle brand fan pages
Gasparri Zezza, Carlo (A.A. 2011/2012) Social media marketing: l'impatto dei testimonial sulle brand fan pages. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Alessandro Maria Peluso, pp. 54. [Bachelor's Degree Thesis]
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Abstract/Index
Social media e testimonial: macro e microambiente. Metodologia. Discussione generale.
References
Bibliografia: pp. 53-54.
Thesis Type: | Bachelor's Degree Thesis |
---|---|
Institution: | LUISS Guido Carli |
Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Business Administration (17) |
Chair: | Marketing |
Thesis Supervisor: | Peluso, Alessandro Maria |
Academic Year: | 2011/2012 |
Session: | Extraordinary |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 19 Jul 2013 11:32 |
Last Modified: | 30 Oct 2018 11:34 |
URI: | https://tesi.luiss.it/id/eprint/9864 |
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