Items where Author is "Apreesyan, Lusine"
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Apreesyan, Lusine (A.A. 2024/2025) Beyond aesthetics: examining the influence of logo letter case and typeface on consumer responses. Tesi di Laurea in Product & brand management, Luiss Guido Carli, relatore Ernesto Cardamone, pp. 70. [Master's Degree Thesis]
