Items where Author is "Baracchino, Sofia"
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Baracchino, Sofia (A.A. 2022/2023) Femvertising effectiveness: the role of atypicality for non-female product categories. Tesi di Laurea in Product & brand management, Luiss Guido Carli, relatore Antonella Buonomo, pp. 115. [Master's Degree Thesis]
