Calandriello, Annalisa (A.A. 2023/2024) Artificial intelligence (AI) marketing: exploring consumer perceptions of empowerment and purchase intention in the beauty sector. Tesi di Laurea in Research methodology for marketing, Luiss Guido Carli, relatore Deniz Lefkeli, pp. 55. [Master's Degree Thesis]

Calandriello, Annalisa (A.A. 2021/2022) From marketing mix to relationship marketing: customer loyalty. Tesi di Laurea in Marketing, Luiss Guido Carli, relatore Maria Giovanna Devetag, pp. 55. [Bachelor's Degree Thesis]