Items where Author is "Frullini, Chiara"
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Frullini, Chiara (A.A. 2020/2021) How to build brand value when facing socia media firestorms: the case of Findus Italia. Tesi di Laurea in Marketing communication & new media, Luiss Guido Carli, relatore Paolo Peverini, pp. 150. [Master's Degree Thesis]