Items where Author is "Ivanova, Boryana Hristova"
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Ivanova, Boryana Hristova (A.A. 2013/2014) Culture and its implications for international advertising case study: Mercedes-Benz in Japan and USA. Tesi di Laurea in International marketing, LUISS Guido Carli, relatore Michele Quintano, pp. 163. [Master's Degree Thesis]