Mannicci, Sofia (A.A. 2022/2023) From real to cartoon: the effect of cartoonized spokesperson on social media engagement. Tesi di Laurea in Consumer behavior, Luiss Guido Carli, relatore Stefania Farace, pp. 63. [Master's Degree Thesis]

Mannicci, Sofia (A.A. 2020/2021) L’ambient marketing come spinta al consumo dell’intrattenimento seriale: il caso Netflix. Tesi di Laurea in Marketing, Luiss Guido Carli, relatore Michele Costabile, pp. 62. [Bachelor's Degree Thesis]