Santo, Antonio Stefano (A.A. 2013/2014) Controversy as a vehicle for word of mouth: The reasons behind the adoption of controversial topics in word of mouth. Tesi di Laurea in Marketing management, LUISS Guido Carli, relatore Michele Costabile, pp. 67. [Master's Degree Thesis]

Santo, Antonio Stefano (A.A. 2011/2012) L'influenza della brand personality sul comportamento d'acquisto: uno studio empirico su Apple e Samsung. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Alessandro Maria Peluso, pp. 93. [Bachelor's Degree Thesis]