Santoro, Gennaro (A.A. 2022/2023) The impact of customer reviews on CLV: analyzing the managerial relevance of NPS by means of customer reviews in transactional and continuous-time settings. Tesi di Laurea in Consumer behavior, Luiss Guido Carli, relatore Simona Romani, pp. 58. [Master's Degree Thesis]

Santoro, Gennaro (A.A. 2020/2021) Il paradosso del self-improvement. Tesi di Laurea in Marketing, Luiss Guido Carli, relatore Matteo De Angelis, pp. 81. [Bachelor's Degree Thesis]