Items where Author is "Tang, Yige"
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Tang, Yige (A.A. 2013/2014) A preliminary research on luxury fashion brands' entry mode choices in China: applying the transaction cost analysis, resource based theory and institutional theory in entry mode. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alessandro Marino, pp. 82. [Master's Degree Thesis]