Items where Author is "Tretiakova, Elizaveta"
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Tretiakova, Elizaveta (A.A. 2022/2023) Paws and promotions: examining the role of human-like attire in pet influencer marketing on consumer behavior. Tesi di Laurea in Neuromarketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 59. [Master's Degree Thesis]