Vecchia, Ludovica (A.A. 2021/2022) Power of mobile hand gestures: swiping vs scrolling on e-commerce and their influence on consumers' purchase intention, with the moderator role of different types of products and the mediation of visual fluency. Tesi di Laurea in Neuromarketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 43. [Master's Degree Thesis]

Vecchia, Ludovica (A.A. 2019/2020) L'evoluzione del turismo nell'industria digitale. Tesi di Laurea in Economia e gestione delle imprese, Luiss Guido Carli, relatore Luca Pirolo, pp. 99. [Bachelor's Degree Thesis]