Items where Author is "Zecchini, Beatrice"
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Zecchini, Beatrice (A.A. 2022/2023) A comparative study of Spotify Wrappedand Apple Music Replay: the mediating roleof impression management on user-generated content. Tesi di Laurea in Artificial intelligence in marketing, Luiss Guido Carli, relatore Luigi Laura, pp. 77. [Master's Degree Thesis]