La web usability: i diversi approcci sul fisso e sul mobile

Petrella, Rosalba (A.A. 2011/2012) La web usability: i diversi approcci sul fisso e sul mobile. Tesi di Laurea in Politiche di marketing, LUISS Guido Carli, relatore Alberto Marcati, pp. 149. [Master's Degree Thesis]

Full text for this thesis not available from the repository.


L’usabilità del web: definizioni, metodologie e storia. Mobile usability: definizioni e metodologie. Analisi empirica: Kayak, TripAdvisor,


Bibliografia: pp. 138-149.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77)
Chair: Politiche di marketing
Thesis Supervisor: Marcati, Alberto
Thesis Co-Supervisor: Romani, Simona
Academic Year: 2011/2012
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 11 Sep 2013 14:30
Last Modified: 19 May 2015 23:30


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