La web usability: i diversi approcci sul fisso e sul mobile
Petrella, Rosalba (A.A. 2011/2012) La web usability: i diversi approcci sul fisso e sul mobile. Tesi di Laurea in Politiche di marketing, LUISS Guido Carli, relatore Alberto Marcati, pp. 149. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
L’usabilità del web: definizioni, metodologie e storia. Mobile usability: definizioni e metodologie. Analisi empirica: Kayak, TripAdvisor, Booking.com.
References
Bibliografia: pp. 138-149.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77) |
| Chair: | Politiche di marketing |
| Thesis Supervisor: | Marcati, Alberto |
| Thesis Co-Supervisor: | Romani, Simona |
| Academic Year: | 2011/2012 |
| Session: | Extraordinary |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 11 Sep 2013 14:30 |
| Last Modified: | 19 May 2015 23:30 |
| URI: | https://tesi.luiss.it/id/eprint/10128 |
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