European movies in the U.S.: a box office success analysis of European movies in the U.S. market

Fiorentino, Nicholas (A.A. 2019/2020) European movies in the U.S.: a box office success analysis of European movies in the U.S. market. Tesi di Laurea in Marketing metrics, Luiss Guido Carli, relatore Michele Costabile, pp. 57. [Master's Degree Thesis]

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Abstract/Index

Managerial summary. Background literature and conceptual model. Research methodology. Results. Discussion and implication.

References

Bibliografia: pp. 38-41.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Marketing (LM-77)
Chair: Marketing metrics
Thesis Supervisor: Costabile, Michele
Thesis Co-Supervisor: Tedeschi, Piermario
Academic Year: 2019/2020
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 15 Jan 2021 09:24
Last Modified: 15 Jan 2021 09:24
URI: https://tesi.luiss.it/id/eprint/27996

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