European movies in the U.S.: a box office success analysis of European movies in the U.S. market
Fiorentino, Nicholas (A.A. 2019/2020) European movies in the U.S.: a box office success analysis of European movies in the U.S. market. Tesi di Laurea in Marketing metrics, Luiss Guido Carli, relatore Michele Costabile, pp. 57. [Master's Degree Thesis]
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Abstract/Index
Managerial summary. Background literature and conceptual model. Research methodology. Results. Discussion and implication.
References
Bibliografia: pp. 38-41.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Marketing (LM-77) |
| Chair: | Marketing metrics |
| Thesis Supervisor: | Costabile, Michele |
| Thesis Co-Supervisor: | Tedeschi, Piermario |
| Academic Year: | 2019/2020 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 15 Jan 2021 09:24 |
| Last Modified: | 15 Jan 2021 09:24 |
| URI: | https://tesi.luiss.it/id/eprint/27996 |
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