Safety vs. sustainability: consumer preferences towards sustainable packaging in external contamination condition
Alberini, Alice (A.A. 2022/2023) Safety vs. sustainability: consumer preferences towards sustainable packaging in external contamination condition. Tesi di Laurea in Consumer behavior, Luiss Guido Carli, relatore Simona Romani, pp. 77. [Master's Degree Thesis]
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Abstract/Index
Sustainability and packaging. Dilemma between sustainable packaging and safety. Side effects of sustainability. Plastic and overpackaged. Compostable packaging. Contamination. Finite pool of worry. Conceptual framework. Methodology. Pre-test. Results.
References
Bibliografia e sitografia: pp. 30-36.
Thesis Type: | Master's Degree Thesis |
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Institution: | Luiss Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Marketing (LM-77) |
Chair: | Consumer behavior |
Thesis Supervisor: | Romani, Simona |
Thesis Co-Supervisor: | Querci, Ilaria |
Academic Year: | 2022/2023 |
Session: | Summer |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 16 Jan 2024 16:21 |
Last Modified: | 16 Jan 2024 16:21 |
URI: | https://tesi.luiss.it/id/eprint/37598 |
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