Safety vs. sustainability: consumer preferences towards sustainable packaging in external contamination condition

Alberini, Alice (A.A. 2022/2023) Safety vs. sustainability: consumer preferences towards sustainable packaging in external contamination condition. Tesi di Laurea in Consumer behavior, Luiss Guido Carli, relatore Simona Romani, pp. 77. [Master's Degree Thesis]

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Abstract/Index

Sustainability and packaging. Dilemma between sustainable packaging and safety. Side effects of sustainability. Plastic and overpackaged. Compostable packaging. Contamination. Finite pool of worry. Conceptual framework. Methodology. Pre-test. Results.

References

Bibliografia e sitografia: pp. 30-36.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Marketing (LM-77)
Chair: Consumer behavior
Thesis Supervisor: Romani, Simona
Thesis Co-Supervisor: Querci, Ilaria
Academic Year: 2022/2023
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 16 Jan 2024 16:21
Last Modified: 16 Jan 2024 16:21
URI: https://tesi.luiss.it/id/eprint/37598

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