Measuring the impact of sustainability certifications on price: a data-driven analysis of key influences

Kola, Serafeim (A.A. 2024/2025) Measuring the impact of sustainability certifications on price: a data-driven analysis of key influences. Tesi di Laurea in Performance marketing, Luiss Guido Carli, relatore Ernesto Cardamone, pp. 71. [Master's Degree Thesis]

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Abstract/Index

Literature review. Empirical research. Recap of main theoretical elements. Development of research questions/hypotheses. Description of the research. ANOVA. T-test. Interaction analysis. Additional interaction analysis. Experiment. General discussion. Empirical contributions. Theoretical contributions. Managerial contributions. Limitations.

References

Bibliografia: pp. 67-71.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Marketing (LM-77)
Chair: Performance marketing
Thesis Supervisor: Cardamone, Ernesto
Thesis Co-Supervisor: Serafini, Ludovica
Academic Year: 2024/2025
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 25 Sep 2025 15:04
Last Modified: 25 Sep 2025 15:04
URI: https://tesi.luiss.it/id/eprint/43324

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