Social media marketing
Antro, Daniela (A.A. 2011/2012) Social media marketing. Tesi di Laurea in Consumer behavior, LUISS Guido Carli, relatore Simona Romani, pp. 99. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Definizioni, relevance, categorie. Garofalo, una strategia di marketing non convenzionale. Birra Ichnusa e TIM, due casi di strategia integrata.
References
Bibliografia: pp. 95-99.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77) |
| Chair: | Consumer behavior |
| Thesis Supervisor: | Romani, Simona |
| Thesis Co-Supervisor: | Pirolo, Luca |
| Academic Year: | 2011/2012 |
| Session: | Extraordinary |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 09 Sep 2013 15:11 |
| Last Modified: | 19 May 2015 23:30 |
| URI: | https://tesi.luiss.it/id/eprint/10103 |
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