A web usability evaluation of two e-grocery website from a user point of view: focus on Esselunga and Coop
Gherardi, Riccardo (A.A. 2013/2014) A web usability evaluation of two e-grocery website from a user point of view: focus on Esselunga and Coop. Tesi di Laurea in International marketing, LUISS Guido Carli, relatore Alberto Marcati, pp. 110. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Backgroun. Theoretical framework. Methodology. Empirical data analysis.
References
Bibliografia: pp. 93-110.
Thesis Type: | Master's Degree Thesis |
---|---|
Institution: | LUISS Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in General Management, English language (LM-77) |
Chair: | International marketing |
Thesis Supervisor: | Marcati, Alberto |
Thesis Co-Supervisor: | Ibarra, Máximo |
Academic Year: | 2013/2014 |
Session: | Autumn |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 31 Mar 2015 13:16 |
Last Modified: | 20 May 2015 00:06 |
URI: | https://tesi.luiss.it/id/eprint/13731 |
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