La rappresentazione del made in Italy nella stampa economica: una ricerca esplorativa

Persico, Eduardo (A.A. 2015/2016) La rappresentazione del made in Italy nella stampa economica: una ricerca esplorativa. Tesi di Laurea in Brand management, LUISS Guido Carli, relatore Simona Romani, pp. 147. [Master's Degree Thesis]

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Abstract/Index

Country of origin effect. Made in Italy: definizioni e prospettive. I distretti industriali. Obiettivi e metodologia.

References

Bibliografia: pp. 117-128. Sitografia: p. 129.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77)
Chair: Brand management
Thesis Supervisor: Romani, Simona
Thesis Co-Supervisor: Pitardi, Valentina
Academic Year: 2015/2016
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 16 Mar 2017 15:24
Last Modified: 16 Mar 2017 15:24
URI: https://tesi.luiss.it/id/eprint/18374

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