Growth hacking
Ciancarella, Mattia (A.A. 2016/2017) Growth hacking. Tesi di Laurea in Strategie di comunicazione e tecniche di pubblicità, LUISS Guido Carli, relatore Gianluca Comin, pp. 115. [Master's Degree Thesis]
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Abstract/Index
Introduzione al growth hacking. Changing in the landscape. Growth hacking vs. marketing tradizionale. Spotify. NPD in Beiersdorf.
References
Bibliografia e sitografia: pp. 102-108.
Thesis Type: | Master's Degree Thesis |
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Institution: | LUISS Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Marketing (LM-77) |
Chair: | Strategie di comunicazione e tecniche di pubblicità |
Thesis Supervisor: | Comin, Gianluca |
Thesis Co-Supervisor: | Balestrieri, Luca |
Academic Year: | 2016/2017 |
Session: | Extraordinary |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 31 May 2018 12:40 |
Last Modified: | 31 May 2018 12:40 |
URI: | https://tesi.luiss.it/id/eprint/21219 |
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