The marketing of energy sources: how competition and prices of the energy market can influence the marketing strategies of domestic and transnational utility companies

Serrone, Francesco (A.A. 2017/2018) The marketing of energy sources: how competition and prices of the energy market can influence the marketing strategies of domestic and transnational utility companies. Tesi di Laurea in International marketing, LUISS Guido Carli, relatore Matteo De Angelis, pp. 95. [Master's Degree Thesis]

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Abstract/Index

The history of energy: where does our energy comes from. The functioning of global oil market. The electricity market after the unbundling: different strategies and perspectives. Natural gas, the growth fuel of the twenty-first century. Renewable energy: the green revolution in the energy market.

References

Bibliografia e sitografia: pp. 83-86.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, English language (LM-77)
Chair: International marketing
Thesis Supervisor: De Angelis, Matteo
Thesis Co-Supervisor: Devetag, Maria Giovanna
Academic Year: 2017/2018
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 14 May 2019 06:23
Last Modified: 14 May 2019 06:23
URI: https://tesi.luiss.it/id/eprint/23356

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