Italian motorcycle market analysis: how firms are developing and maintaining competitive advantage: an interview based analysis
Margheritini, Federico (A.A. 2017/2018) Italian motorcycle market analysis: how firms are developing and maintaining competitive advantage: an interview based analysis. Tesi di Laurea in Corporate strategies, Luiss Guido Carli, relatore Federica Brunetta, pp. 123. [Master's Degree Thesis]
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Abstract/Index
Theoretical analysis. Competitive advantage in the motorcycle market. The Italian motorcycle market analysis. Research method. Interview analysis of the competitive advantage established: Honda Motor Company and KTM. Future development of the motorcycle market.
References
Bibliografia: pp. 112-114.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
| Chair: | Corporate strategies |
| Thesis Supervisor: | Brunetta, Federica |
| Thesis Co-Supervisor: | Zattoni, Alessandro |
| Academic Year: | 2017/2018 |
| Session: | Extraordinary |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 12 Jul 2019 08:19 |
| Last Modified: | 12 Jul 2019 08:19 |
| URI: | https://tesi.luiss.it/id/eprint/24103 |
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