The effect of authority figures on the credibility of information in the Covid-19 era
Amici, Pietro (A.A. 2020/2021) The effect of authority figures on the credibility of information in the Covid-19 era. Tesi di Laurea in Behavioral economics and consumer decision making, Luiss Guido Carli, relatore Giacomo Sillari, pp. 114. [Master's Degree Thesis]
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Abstract/Index
Social media and their role in digital communication. Fake news and disinformation. Authority figures. Covid-19 pandemic. Theoretical framework. Literature review. Objective of the research and research question. Conceptual model and hypothesis. Research methodology. Variables of the study. Data collection. Data pre-processing. Preliminary analysis. Hypotheses testing. Results discussion. Gap for future research.
References
Bibliografia: pp. 64-74.
| Thesis Type: | Master's Degree Thesis | 
|---|---|
| Institution: | Luiss Guido Carli | 
| Degree Program: | Master's Degree Programs > Master's Degree Program in Marketing (LM-77) | 
| Chair: | Behavioral economics and consumer decision making | 
| Thesis Supervisor: | Sillari, Giacomo | 
| Thesis Co-Supervisor: | Di Cagno, Daniela Teresa | 
| Academic Year: | 2020/2021 | 
| Session: | Extraordinary | 
| Deposited by: | Alessandro Perfetti | 
| Date Deposited: | 23 Aug 2022 15:11 | 
| Last Modified: | 23 Aug 2022 15:11 | 
| URI: | https://tesi.luiss.it/id/eprint/33009 | 
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