E-commerce e social buying: il caso Groupon
Donazzan, Michela (A.A. 2010/2011) E-commerce e social buying: il caso Groupon. Tesi di Laurea in Marketing dei servizi, LUISS Guido Carli, relatore Paolo Cellini, pp. 73. [Bachelor's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Introduzione al commercio elettronico. Il commercio elettronico in Italia. La nuova frontiera del commercio elettronico, il social buying. Il leader del social buying, Groupon.
References
Bibliografia: pp. 72-73.
Thesis Type: | Bachelor's Degree Thesis |
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Institution: | LUISS Guido Carli |
Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Management (17) |
Chair: | Marketing dei servizi |
Thesis Supervisor: | Cellini, Paolo |
Academic Year: | 2010/2011 |
Session: | Autumn |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 21 Feb 2012 13:29 |
Last Modified: | 19 May 2015 23:05 |
URI: | https://tesi.luiss.it/id/eprint/7098 |
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