Fashion and sustainable development: a multidisciplinary project for showing the determining role of luxury and aesthetics
Di Bugno, Giulia (A.A. 2023/2024) Fashion and sustainable development: a multidisciplinary project for showing the determining role of luxury and aesthetics. Tesi di Laurea in Brand management, Luiss Guido Carli, relatore Matteo De Angelis, pp. 84. [Master's Degree Thesis]
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Abstract/Index
Definition of luxury. Luxury market figures. Symbolism of luxury. Understanding the behavior of luxury consumers. Sustainability in the fashion system. An in-depth look in the role of sustainability in the luxury sector. A feature of sustainability: durability. Aesthetics focus. Experimental design phase. Conceptual framework. Methodology.
References
Bibliografia e sitografia: pp. 76-84.
Thesis Type: | Master's Degree Thesis |
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Institution: | Luiss Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Marketing (LM-77) |
Chair: | Brand management |
Thesis Supervisor: | De Angelis, Matteo |
Thesis Co-Supervisor: | Mazzù, Marco Francesco |
Academic Year: | 2023/2024 |
Session: | Summer |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 17 Jan 2025 11:00 |
Last Modified: | 17 Jan 2025 11:00 |
URI: | https://tesi.luiss.it/id/eprint/40887 |
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