Augmented intelligence vs. anthropomorphic chatbots: improving satisfaction in angry customer interactions
Kulvik, Daniel Midtskog (A.A. 2023/2024) Augmented intelligence vs. anthropomorphic chatbots: improving satisfaction in angry customer interactions. Tesi di Laurea in Understanding the consumer, Luiss Guido Carli, relatore Simona Romani, pp. 36. [Master's Degree Thesis]
|
PDF (Full text)
Download (1MB) | Preview |
Abstract/Index
Literature review. Anthropomorphism. Expectancy violations and anger. Artificial empathy. Augmented intelligence. Hypotheses. Conceptual framework. Method. Research design. Pretests. Main study design. Results. Discussion. Theoretical implications. Practical implications. Limitations and future research.
References
Bibliografia: pp. 23-27.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Marketing (LM-77) |
| Chair: | Understanding the consumer |
| Thesis Supervisor: | Romani, Simona |
| Thesis Co-Supervisor: | Lefkeli, Deniz |
| Academic Year: | 2023/2024 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 30 Jan 2025 08:33 |
| Last Modified: | 30 Jan 2025 08:33 |
| URI: | https://tesi.luiss.it/id/eprint/41114 |
Downloads
Downloads per month over past year
Repository Staff Only
 |
View Item |
